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Lost Sales Calculator
(Site Speed Impact)

Select your options and click Calculate

Avg. vehicles sold per month (total)

Outputs are calculated as a range based on your selection

Walk in sales per month (percent of total)

Used to estimate the digitally influenced portion of sales

Monthly digital ad spend (all in)

Includes SEM marketplaces third party listings and social

Avg gross profit per vehicle (front and back)

Used to estimate profit left on the table

Current mobile load (Seconds)

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Current desktop load (Seconds)

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Target mobile load (Seconds)

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Target desktop load (Seconds)

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Outputs reflect OEM new car assumptions

Results will appear here after you click Calculate

Copy is disabled for this results panel